Privacy Policy

AlertTrak is owned and operated by Seadfort Limited (“we”, “our”, “us”, or “the Company”). We respect your privacy and understand the importance of protecting your personal information, especially because AlertTrak is designed for emergency, safety, and location-based services.

This Privacy Policy explains how we collect, use, store, and share personal data when you use AlertTrak (“the App”).

1. Data We Collect

We may collect:

• Personal details such as name, email address, and phone number.
• GPS location data, including real-time and historical location data.
• Emergency contact details you provide, including names, phone numbers, WhatsApp numbers, and email addresses.
• Panic alert data, including alert type, message, location, timestamp, and alert status.
• Device information such as device type, operating system, app version, and push notification token.
• Usage logs, timestamps, and security-related activity.

2. Why We Collect Your Data

We collect this data to:

• Send emergency alerts to your selected contacts.
• Share your location during Red Alert, Amber Alert, Green Alert, and other safety events.
• Provide push, SMS, WhatsApp, email, and voice-call notifications.
• Support live tracking and safety confirmation features.
• Improve the performance, reliability, and security of AlertTrak.
• Monitor abuse, prevent misuse, and maintain service integrity.

3. How We Use and Share Your Data

Your data may be used and shared where necessary with:

• Your emergency contacts.
• Group members, where you use group-based safety features.
• Emergency responders or relevant authorities, where appropriate.
• Third-party service providers such as Firebase, Twilio, email providers, hosting providers, analytics tools, and mapping/location services.

We do not sell your personal data.

4. Location Data

AlertTrak uses location data to provide emergency alerting, live tracking, incident reporting, and map-based safety features.

Location data may be collected when:

• You trigger a panic alert.
• You activate live tracking.
• You submit an incident report.
• You use map or nearby safety features.

You can control location permissions through your device settings, but disabling location access may prevent core safety features from working correctly.

5. Data Retention

We retain personal data only for as long as necessary.

Typical retention periods include:

• Emergency alert history: up to 12 months.
• Incident and safety records: as required for operational, legal, or safety purposes.
• Inactive user accounts: deleted or anonymised after 24 months.
• Account deletion requests: processed within 30 days, unless we are legally required to retain certain data.

6. Security

We apply appropriate technical and organisational safeguards, including:

• Encryption in transit.
• Secure storage of sensitive data.
• Role-based access controls.
• Restricted internal access.
• Monitoring and security reviews.

We take reasonable steps to protect your data.

7. Your Rights

Depending on your location, you may have the right to:

• Access your personal data.
• Correct inaccurate data.
• Request deletion of your data.
• Withdraw consent.
• Object to certain processing.
• Request a copy of your data.

To make a request, contact us using the details below.

8. Children

AlertTrak is not intended for use by children without appropriate consent from a parent, guardian, school, group, or responsible adult where required by law.

9. Changes to This Policy

We may update this Privacy Policy from time to time. Updates may be shown in the App, on our website, or communicated by email. Continued use of AlertTrak after changes means you accept the updated policy.

10. Contact Us

AlertTrak is owned and operated by Seadfort Limited, a company registered in Nigeria.

RC Number: 9454287

Registered Address:

Email: info@alerttrak.com
Website: www.alerttrak.com

If you have any questions about this Privacy Policy, your personal data, or your rights regarding information held by AlertTrak, please contact us using the details above.